Elon Musk Sells “Burnt Hair” Perfume—Yes, Really

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Elon MuskI live up to my name.

The entrepreneur announced a new business venture in addition to his SpaceX and Tesla companies— a “Burnt Hair” perfume. His Twitter bio has been updated “perfume salesman,” Musk revealedHe called it the “finest fragrance on Earth”On social media, Oct. 11.

The businessman gave more insight on Twitter into his decision to launch a perfume brand through his brand The Boring Company.

“With a name like mine, getting into the fragrance business was inevitable,”He wrote about his scented surname. “Why did I even fight it for so long!?”

The website includes an image of a red glass bottle with “burnt hair” penned in cursive silver letters and “singed”Written in bold font. It smells great! Website of perfumeIt is, it is. “the essence of repugnant desire.”

“Just like leaning over a candle at the dinner table, but without all the hard work,”The website reads. “Stand out in a crowd! Get noticed as you walk through the airport.”

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