Kim Kardashian’s Latest Business Venture Already Facing Major Backlash


Kim KardashianHer brand is expanding yet again. But the name of this new addition raises eyebrows. Kardashian has just unveiled her new skincare line, which will join her make-up, shapewear and fragrance brands. There’s been some uproar surrounding the expansion since its name is so similar to two other noteworthy skincare brands that were established before Kardashian’s latest venture burst onto the scene. 

Kim Kardashian’s New Skincare Line Under Fire

Kim Kardashian, reality TV star and businesswoman is looking to enter the skincare market. But the mom of four seems to already be at odds with major brands. Kardashian named her line SKKN after her skincare brand, with the double Ks presumably standing in for her name. 

It’s quite clever as it alludes to both its founder and what the products are for: your skin. It also neatly avoids Kardashian’s past pitfalls when it came to naming her latest brand ventures. The KardashiansKimono was the name of her original shapewear brand, and it caused controversy. 

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She was also blasted for trying to trademark the name since it’s specifically a Japanese word that’s commonly used across the world to refer to a very specific type of robe. Kardashian eventually gave in to the pressure and renamed SKIMS, her shapewear brand. This latest backlash pits Kardashian against Lori Harvey, model and influencer.

Harvey, the daughter of talk and radio show legend Steve Harvey and his wife Marjorie, also has a recently launched skincare line, though hers debuted in October 2021 while Kardashian’s will be released later this month on June 21. The name of Harvey’s line? LH. SKN

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Fans of both famous ladies have sounded off about the similarity between the names, though Harvey’s fans are much more vocal. They believe Harvey was the one who was hurt.

Kardashian had her defenders, but they were much smaller in number. The best argument against the copycat accusations can be found in the simplest of arguments: although the names are identical, stylistic differences between them make the claims about copyright infringement very weak.

Inside Kardashian’s SKKN Product Line

It’s hard not to notice the similarities between the names, though the packaging and products in the line have enough differences to tell them apart with a single glance. 

Kardashian’s SKKN line has nine products, which include a cleanser, exfoliator, toner, hyaluronic acid serum, vitamin C serum, eye cream, oil drops, night oil, and face cream. The packaging is reminiscent of her fragrance bottles, which were famously molded from Kardashian’s body, thanks to its gray, beige (greige) color and almost stone-like texture. 

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More About Harvey’s SKN By LH Brand

Harvey’s products, meanwhile, come from a much smaller five-part system. It includes basic skincare products like a cleanser and toner, eye cream, skin cream, and vitamin C serum. Her products come in robin’s egg blue plastic packaging. There’s also a marked difference in the price points for the two product lines. 

Harvey’s SKN by LH brand is by far the cheaper option, even taking into consideration the fact that it offers fewer products. Her entire product line would cost $195. Prices for individual items range from $38 to $50. 

Kardashian’s entire SKKN will run you more than twice as much at $575. The individual products also have higher prices, with the cheapest item starting at $43 while the most expensive product reaching $95 at the highest. Kardashian’s line does offer to refill products after the initial purchase for a slightly smaller cost, but it’s only at most about $14 dollars in savings for the more expensive items like the oil drops or night oil. 

Seeing as how Kim Kardashian’s skincare line will be dropping in a little over seven days from now, it’s more than unlikely that she’ll be changing the name. There are also more than enough differences between Kardashian and Lori Harvey’s two brands that the names shouldn’t cause too much confusion among consumers. Both product lines look incredible, and we’d love to give either one a try to see which one works best. 

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